Engage existing customers in your marketing

The best validation is customer referrals and recommendations. This Customer Story program activates your best external voices, improves SEO, and does your marketing for you. Wildcard CMO is an award-winning storyteller who can connect with the emotions and motivations that drive your customers.

Book a Consultation

Make it easy to tell customer stories

Your hard-won customers can continue to bring marketing value

Goal Setting

Marketing doesn’t stop at the close of sale. Create a meaningful program that extends the brand and continues to reap rewards.

Project Plan

Automate a personalized, incentive-based process to solicit reviews, testimonials, and success stories. Expand into video stories when appropriate.

Reusable Kit

Interview questions, story and testimonial templates, and a variety of appreciation responses and gifts made easy.

Social and Content

Create customer-focused content that’s deployable across multiple channels.

Sales Tools

Augment presentation and proposal decks with customer ROI success stories.

Optional PR Pitch Work

For customers that truly are amazing, we can create a packet that any capable PR agency can use to drive earned media.

A five-star customer story plan

Go beyond reviews

Reviews are great and necessary, but the next level is a post-sales relationship from customer stories that deepens client commitment and leverages the value of success. Use customer experience to tell and sell the story.

Essential for complex businesses

Businesses with complex offerings or sales processes need customer marketing content to articulate how to do business with you. People might not relate to the technology, but they'll always connect with their peers.

Build vocal enthusiasts

Enthusiasts are living, breathing marketing channels that rarely require more than appreciation. Identify how to get the most out of your biggest fans.

READY TO BUILD ENDURING CUSTOMER FANS?